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About brett

meet the coach

Meet Brett Eaton, your trusted High-Performance Coach, speaker, author, and visionary behind multiple transformative coaching programs. As the co-host of The Better You Blueprint Podcast, Brett has garnered a wealth of expertise over the span of 16 remarkable years, working with over a thousand clients across the globe. His magnetic presence has graced countless events and corporations, igniting a spark of motivation and inspiration within individuals eager to optimize their productivity, habits, mindset, and overall fulfillment.

Brett’s first job out of college was helping a group of entrepreneurs open a gym from scratch. With over 10 years of experience in the fitness industry and having held various positions from personal training to regional management, Brett discovered a profound passion for helping individuals grow both personally and professionally. To further support his clients, he introduced an additional session each week solely dedicated to what he termed “the other 23 hours of their life.” Recognizing that optimizing areas such as work, family, sleep, health, time management, and boundaries would have a profound ripple effect, Brett witnessed his clients achieve breakthroughs and remarkable successes. The overwhelming demand for these “High-Performance Sessions” affirmed two undeniable truths: first, that Brett possessed a unique gift and ideal skill set for this form of coaching, and second, that there was a genuine and urgent need for his expertise.

In 2016, Brett took the leap and stepped away from his full-time job to embark on his own coaching and motivational speaking venture. Seven years have passed, and Brett now collaborates with some of the top producers and performers in various industries. From serial entrepreneurs to small business owners and individuals from all walks of life, Brett has delivered speeches to companies throughout the United States and has coached clients in eight different countries.

There is no denying that Brett is a High-Performance junkie and incorporates his principles into every facet of his existence. He walks the walk as a coach, consistently following his own advice and fearlessly expanding his comfort zone while pushing his own limitations. Brett’s personal pursuits reflect his unwavering commitment to growth and adventure. He has scaled Mt. Washington through rock climbing, conquered multiple Tough Mudders and CrossFit competitions, recently embraced the art of surfing, developed a passion for beach volleyball, and in 2022, accomplished his inaugural marathon – completely solo –  while wearing a 25-pound weighted vest. Brett’s upcoming challenges include embarking on a cycling journey from NYC to the Outer Banks, NC, and conquering the 29029 Evererest challenge, a 36-hour endeavor to hike the elevation equivalent of Mt. Everest.

Brett’s relentless pursuit of expanding challenges mirrors his dedication to helping clients reach their full potential. His own transformative experiences inform his coaching approach, empowering individuals to break through barriers, unleash their inner power, and exceed their own expectations. 

There is also no denying that Brett exudes passion, and intensity, and arrives fully prepared to elevate the energy of any room he enters. What sets Brett apart as a coach is his remarkable ability to strike the perfect balance between encouragement, support, and tough love. He possesses an innate understanding of how to guide individuals from mere wishes, wants, and excuses to a place of prioritized goals, unwavering action, steadfast commitment, and unprecedented success. Building accountability and trust lies at the core of Brett’s approach. His authentic dedication to your growth, and his enthusiastic support and commitment to your success, lay the groundwork for a transformative partnership.

COACHING PHILOSOPHY​

Brett has a simple Philosophy: “PLAY LIFE ON OFFENSE.”

It’s time to break free from reactive living and embrace a proactive attack that propels you into a new level of ownership and results.

Here’s the 5 Step Playbook for playing OFFENSE:

  1. Unwavering Clarity: Gain unwavering clarity on your life’s vision and who you aspire to become. Let your vision, and newly established core values guide every decision, action, and choice you make.
  2. Deliberate Time Mastery: Harness the power of deliberate time management. Set clear non-negotiables that align with your priorities, allowing you to maximize your productivity and focus on what truly matters.
  3. Strategic Success Blueprint: Develop a personalized strategy for success. Track and measure specific targets, creating a roadmap that leads directly to your desired outcomes.
  4. Trust the Process: Embrace a consistent process that you trust. By establishing a reliable system and nurturing unwavering faith in it, you’ll confidently navigate challenges and stay on course towards your goals.
  5. Define Your Own Success: Challenge conventional definitions of success and uncover your own personal cross-section between achievement and profound fulfillment. Forge a path that aligns with your unique aspirations and values.

If you aren’t a HELL YES in those 5 categories, then you aren’t playing offense.

Are you ready to rewrite the rules of the game and seize control of your destiny?

Brett’s mission is to help unleash the offensive mindset and strategy needed to unlock the extraordinary life that awaits. Together, we’ll build a legacy defined by your audacity, resilience, and unyielding pursuit of greatness. It’s time to play life on offense and conquer the impossible.

over 40

corporate clients

16 years

coaching experience

I've worked with clients from the United States, New Zealand, Australia, Canada, Dubai, UK, Egypt, South America, and more!

With Brett as your ally, you will experience the life-altering power of asking better questions, delving deeper into your WHY’s, expanding your comfort zones, establishing new standards, and rewriting the narrative of your life. By joining forces with Brett, you will witness the incredible impact that his coaching can have on your personal and professional evolution. The path to your extraordinary future eagerly awaits your arrival.

COMPANIES I HAVE WORKED WITH:​